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Need impact? Use these 3 quick type techniques

Added on Tuesday 15th of May 2007 03:38 am EST


Adobe Photoshop 7/CS/CS2

Operating Systems:

Macintosh, Microsoft Windows



Are your designs lacking oomph? Incorporating type into your imagery is a great way to boost the visual impact of your overall piece, and it’s also a clever way to protect your images.


To impact your designs with type, we’ll:

     Explain how to fill type with imagery for flexibility in your designs.

     Show you how to add clear type to your images as a protective watermark.

     Describe how to blend your type into an image for an interesting and creative look.




Whether you’re creating a collage or montage, designing an advertisement or marketing piece, or retouching a professional portrait, there are many useful ways you can incorporate typography into your designs. From commanding all of the attention to subtly watermarking an image, here are the type tricks you should add to your Photoshop know-how.


Type trick #1: Fill type with imagery

A great way to add impact to your design is to fill a bold text block with imagery, as shown in Figure A. As with many techniques in Photoshop, there are multiple ways to accomplish this, but our favorite way is to use a clipping mask.




To fill type with imagery:

1.       Open an image and add some type on its own layer, as shown in Figure B.

ng-bottom: 1pt; margin-left: 0in; border-left: windowtext 1pt solid; margin-right: -1.5in; padding-top: 1pt; border-bottom: windowtext 1pt solid; mso-border-alt: solid windowtext .5pt; mso-element: para-border-div">




2.      Select the layer that contains your image and move it above the layer that the text sits on as shown in Figure C.



Tip: If the image is a locked background layer, simply double-click on the layer and click OK in the New Layer dialog box to unlock it.






3.          With your image layer active, choose Layer > Create Clipping Mask (in Photoshop 7 choose Layer > Group With Previous) for results similar to Figure D.



4.      Apply various layer styles to the type layer, such as a Drop Shadow and Outer Glow, and then add a lightened background image, for results similar to Figure A.


Type trick #2: Add a watermark

There are many ways to copyright your images in Photoshop. You can add metadata, embed a digital watermark, or if you simply want to make known that an image is for viewing purposes only, here is an easy way to add a watermark to your file using text.


To add a watermark:

1.       Open an image you wish to apply a w...


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